Digital marketing trends to follow in 2018 At the beginning of the year, if you notice a drop in visits and sales on your website, it may be time for you to review your digital marketing strategy by inspiring you in particular new trends 2018! Do you see a drop in visits and sales on […]
SEO content is essential for a good SEO of your website. What is SEO content and why should it be produced? SEO content is a very important factor for your website. Good SEO content will make your site visible in the search engine results, including those of Google. It will allow you to increase the […]
Why have a website? Creating a website for your business is a great idea. Not having one at the moment is to take the risk of losing a large share of the market. Because the Web is now a very powerful prospecting site. Think about it! What do you do when you want to buy […]
This has not escaped you, traditional marketing is becoming a topic of digital marketing news and the marketing trend to be essentially digital is leading to new practices for companies looking to grow their business. In my recent article, I illustrated the difference between traditional marketing and digital marketing, I explained what are the new […]
How can cookies help you design an effective website? Since the entry into force of the GDPR (General data protection regulation) on May 25, the corporate world, and more particularly the BtoC, seems to be experiencing a real data psychosis. This new European regulation worries many companies, who do not know what process to put […]
Google Speed Update: As of July 2018, the speed of a website will affect its ranking on mobile In a few days, Google’s mobile search engine will take a look at its desktop version by integrating loading speed into its algorithm. What impact should we expect? How to improve the speed of a website? Answers. […]
What defines high-quality content to Google The key to success for your website: create the best possible user experience with original and high-quality content! Producing quality content is essential if you want to stand out in Google’s search results (more than 95% of the search market). Original and quality content will make your site useful […]
What will be the impact of the GDPR on SEO? The GDPR is on everyone’s lips right now. Indeed the new legislation comes into force on May 25, 2018. But what is the GDPR, why does it come into force and will it have an impact on the SEO? What is GDPR? The GDPR is […]
4 CRITERIA TO EVALUATE YOUR SEO SEO is relatively unclear for may marketing professionals and an abstract marketing and customer acquisition lever. Indeed, it contains a part of ‘chance’ related to the goodwill of Google and other search engines to put forward your website or not. Fortunately, there are criteria that can show if you […]
We want to set up an online store and sell our products on the internet’. This sentence is often written in the demands of client requests from the start of a project. Putting a sales tool on the internet seems a good idea. But like most good ideas, it can turn into a nightmare if […]
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